What people are saying about Lyerly Agency:
“Lyerly has been instrumental in helping Snider Fleet Services evolve our brand to better reflect the company’s current market position. We look at Lyerly as a strategic partner that plays an important role in differentiating our company from others in a very competitive environment.” – John Snider, CEO, Snider Fleet Solutions
“In my career, I have worked with quite a few agencies. I would rank Lyerly Agency among the top … They are strategic thinkers, extremely responsive, and always professional. They worked hard to learn my business, and their creative is based on sound strategy. A relationship based on mutual respect produces great results!” – Ruth Kinzey, Former Director Corporate Communications, Food Lion
“Since electing Elaine Lyerly as its National Chair, the American Red Cross Tiffany Circle program has never been in better hands. Through her personal leadership as a donor and volunteer, Elaine demonstrates how the American Red Cross remains a symbol of hope locally and across the globe. The Tiffany Circle has expanded into Canada, Great Britain and many other countries. This expansion has been solely the work of Elaine for over two years, and the fruit of her labor is ripening quickly. The Tiffany Circle is the most successful major gift program in the history of the American Red Cross having raised $45 million in six years.” – Vernon Rose, former Director of Women’s Philanthropy, American Red Cross
“Everyone at Lyerly Agency that we have worked with has been responsive, effective and professional. They have been straightforward in providing sound advice for an effective marketing program for the Belmont Tourism Development Authority. After working with (Lyerly Agency) for less than a year, we began to see a return on our investment.” – Jim Hoffman, APR, Director of Marketing , Daniel Stowe Botanical Garden
“I prefer doing business with people I know and like. It is all the better when (like Lyerly Agency) they create memorable programs and events, are available at the last minute, seem to have the answer to the most challenging questions and are the best in their field.” – Chuck Allen, Managing Director, Government Affairs, US Airways
“Thank you so much for your amazing work for our firm. I am really impressed with what Lyerly Agency has done (and I am pretty hard to impress). It is far above my expectations.” – Daniele Donahoe, President, Rinehart Wealth and Investment Advisory
“We needed help fast. Lyerly jumped right in and created a strong, memorable campaign for community awareness and education. And, not only is this serving our short term goals, but it will also help take us to the next level with our customer service. Lyerly is a strong, strategic partner – and they exemplify customer service at its best.” – Haley Gentry, Deputy Aviation Director – Business & Innovation, Charlotte Douglas International Airport
“Our involvement with the Lyerly Agency has been a great experience. Over the last three years our needs have included media plans, campaign materials, graphics, copy and sometimes just good ideas and sound advice. At every turn, Lyerly was there to outline the opportunity and ensure successful follow through. Though I know better, it would seem that Elaine and Melia only have one client – us. They don’t have agency staff to deal with the ‘smaller issues’ – they deal with each issue themselves, so we never have bring another staffer up to speed. Lyerly delivers what we need when they say they will – complete and ready to go. To top it off, Elaine and Melia are great people – enjoyable to spend time and work with. They approach business as a partnership, not a job. It’s a pleasure to work with Lyerly.” – Tim Patterson, President, Anne Springs Close Greenway
“On behalf of the residents, families and staff of Holy Angels, I wish to express a huge ‘Grazie’ for the time, talents and expertise of the Lyerly Agency team. From projects small to large, we love working with this gifted team. They played a significant role in helping us with our Grazie Mille Gala Weekend. From the inspirational video to the program, every effort was truly appreciated. We have received nothing but positive compliments on a truly memorable and successful event, and we are so very appreciative that Lyerly was an integral part of the celebration.” – Regina Moody, President/CEO, Holy Angels
“I have had the pleasure of working with the Lyerly Agency for more than six years now. I can say without hesitation, the distinct edge that sets this team apart, is sustainable results. Each member of the Lyerly group is skilled, experienced, and focused on customizing a plan that delivers tangible outcomes. In every way, their work is thoroughly researched and carefully strategized to ensure the most positive and long-lasting impact. Since working with Lyerly, the overall visitorship to the Anne Springs Close Greenway has increased 212%, with equally impressive increases in fundraising and membership revenue. The tools that were created for us even five years ago, are still effective and have grown with us. And despite the intensely busy schedules, and full client list, everyone at Lyerly treats us as if we are their only customer. With 23 years in this field, I can say that they are truly a standout in this industry, and I am grateful for all the ways they have contributed to the non-profit sector.” – Denise Cubbedge, Director of Development, Anne Springs Close Greenway
“Lyerly Agency brings together a knowledgeable track record of crafting winning marketing strategies for business and governmental clients. They are great to work with – responsive, creative, strategic and results-driven.” – Carroll Gray, Carroll Gray & Associates/Former Executive Director, Greater Gaston Development Corporation
“We worked with Lyerly Agency to develop a manufacturing careers awareness campaign known as ‘Make-It-In-Union County.’ From naming and branding to marketing strategy and creative execution Elaine and Melia Lyerly and their team worked so well with a broad cross-section of the community to develop the campaign. Their interaction included focus group meetings with students, parents and teachers as well as an audit with decision makers from a variety of manufacturing firms across Union County. They boiled down a considerable amount of data and input to a campaign effort that has continued to gain momentum. We were very pleased with the deliberate, methodical and creative process Lyerly Agency used to develop the “Make-It-In-Union County” campaign. The initial investment has continued to pay dividends.” – Ron Mahle, Assistant Director, Monroe-Union County Economic Development
“Lyerly excelled in their work with the manufacturers of Union County; they understood needs and goals to develop a campaign that is creating a pipeline of young workers interested in manufacturing careers. As a result of Lyerly’s strategic and creative marketing work, Greiner Bio-One has hired qualified students and others throughout the community who heard about us through the ‘Make it in Union County’ campaign. This brand is the focal point for building visibility for what manufacturers have to offer. The Lyerly team provided the leadership, responsiveness and teamwork we needed for a positive launch and long-term campaign success.” – Helen Moore, HR Manager, Greiner Bio-One North America
“The Lyerly Agency is a team of true public relations professionals. We relied heavily on the Lyerly team to assist in several crisis situations. They provided advice and counsel on the best course of action to help us navigate some difficult times, ensuring that we position ourselves honestly but favorably with both internal and external stakeholders. I trust Lyerly and their team based on years of success as PR professionals and their relationships in the Charlotte area media market.” – Amy Wright, VP Marketing, Wastequip
“When we created UrgentVet it was the first dedicated ‘urgent care’ for companion animals in the United States so we wanted a unique logo and tagline to set the practice apart. Lyerly Agency was the perfect choice to partner with in this endeavor. They listened to our needs and developed a creative concept that perfectly reflected what UrgentVet wanted to communicate to pet parents. We couldn’t be more pleased with the final result! We recommend Lyerly Agency for entrepreneurs whose vision requires direct-to-consumer marketing. Lyerly Agency understands just what it takes to stand out in a crowded marketplace.” – Jim Dobies, DVM, CEO, UrgentVet Pet Clinic
“We have been working with The Lyerly Agency since 2012. Our company has benefited significantly from their efforts and guidance in the area of public relations and marketing, enhancing our image in the community and reaching new customers through more effective and targeted marketing campaigns.” – Greg M. Botner, President and CEO, Wilbert Plastic Services
“It has been my pleasure to work with the Lyerly Agency on multiple projects. Notably they were the lead agency in facilitating public engagement during the creation of the Airport Area Strategy Development Plan and they provided creative solutions to a marketing collateral piece for implementing the AASDP. Their work is always exceptional in concept and detail. They always deliver on time, within budget, and great results. Elaine and Melia are a joy to work with being true partners to Charlotte Douglas International Airport.” – Stuart Hair, Economic & Community Affairs Manager, Charlotte Douglas International Airport
Re: Warlick Family YMCA name unveiling surprise event) “What an incredible day that our community and the Warlick family experienced. You and your team outdid yourself from start to finish. Andy Warlick was really speechless and surprised. I really appreciate all your hard work — especially on such short notice and working over the Thanksgiving Holiday. There is but one word, and that is a simple but heartfelt…… Thank You! It was a pleasure and honor working with you.” – Gene R. Matthews II, David Belk Cannon Foundation
“Lyerly Agency is not only very professional, but also delivers engaging marketing programs that exceed all of the Key Performance Indicators that were set for the program. I had the pleasure of working with the Lyerly team to develop and execute a National Cause Marketing campaign. We did not give them much notice and they had to pull together a complete program, including a timeline that we would execute on with key marketing milestones. They did this in a short period of time and we hit all of the milestones set for ourselves, including a National Media Tour that reached more consumers than we had anticipated. I would highly recommend Lyerly Agency if you want a sharp, innovative team to exceed your expectations, as they did mine.” – Alyson Bell, Former Vice President Marketing Red Heart Yarns – North America
“There cannot possibly exist a more professional, dedicated, creative, responsive and premium provider of marketing services. The Lyerly team simply does the very best work and takes all the worry out of getting it right. I’ve entrusted my longest serving and most important clients to the Lyerly Agency with complete confidence and will continue to do so.” – Tony Marder, ASM Ventures Corporation