by lyerlyadmin | Oct 3, 2014 | Uncategorized
With a desire to bring more young people into the local manufacturing industry, the Monroe-Union County Manufacturing Awareness Campaign (MUCMAC) tapped Lyerly Agency as its resource for a research-based marketing approach to change manufacturing perceptions and...
by lyerlyadmin | Oct 3, 2014 | Uncategorized
Snider Tire, which began in 1976 as a tire company, came to Lyerly seeking the agency’s expertise in brand development. The company – which has grown into one of the largest commercial tire dealers and retreaders in the nation and is a recognized industry leader...
by lyerlyadmin | Oct 3, 2014 | Uncategorized
When Cirque du Soleil brought its internationally acclaimed show, Quidam, to Charlotte for a four- to five-week run, they hired Lyerly Agency to get the word out and generate maximum exposure and publicity. Because of the size and scope of the Quidam production in...
by lyerlyadmin | Sep 28, 2014 | Uncategorized
As posted in The Gaston Gazette: (9/28/14) BELMONT, N.C. – The old adage “any publicity is good publicity” is often trotted out when a business faces bad PR. In reality, however, the effects of bad publicity can be devastating. If your business is associated with a...
by lyerlyadmin | Sep 17, 2014 | Uncategorized
Lyerly Agency touts accomplishment for 16th consecutive year (9/17/14) BELMONT, N.C. – From encouraging ongoing staff development to providing vast flexibility for its employees, Lyerly Agency’s leaders have cultivated a “Family Friendly” environment since the firm’s...
by lyerlyadmin | Aug 31, 2014 | Uncategorized
As posted in The Gaston Gazette: (8/31/14) BELMONT, N.C. – A powerful tagline is one of the best tools you can have in your public relations and marketing toolbox. When done well, a tagline conveys what you stand for, connects with your customers, gets you noticed,...